Robin McCammon appointed as new Talent Pathway iD Chair
Experienced sports industry and marketing specialist Robin McCammon has been appointed as the new Chair of Talent Pathway iD (TPiD).
Following on from McCammon’s days at Bangor University, Robin worked with players in the tennis industry and managed General Motors European sponsorships and partnerships before joining adidas and working his way up to be Director of Global Sports Marketing, managing the brand’s relationships with some of their key partners: FIFA, UEFA Chelsea FC and Liverpool FC. Robin transitioned to esports in 2019, taking on the position of chief commercial officer at Excel. Since departing earlier in 2021 Robin has been supporting organisations building strategies in various fields through his own venture Left Peg.
Robin commented: “I’m delighted to be taking on the role of Chairman. Sport and technology advances have been central to my life over the years and Talent Pathway iD is a unique application that takes the knowledge and understanding of athletes and sport to a whole new level. I’m looking forward to getting stuck in and working closely with the founding members, guiding them through the next phase of the journey. I look forward to cementing TPiD’s position as one of the world’s leading performance platforms."
McCammon has extensive sporting knowledge and his wealth of experience will play a critical role in building Talent Pathway iD towards a globally recognized platform for sporting organisations to work with.
Phil Nelson, CEO of Talent Pathway iD commented. ‘Robin is a fantastic appointment as Chair of Talent Pathway iD and we’re really looking forward to working with him. I have no doubt that Robin will play a significant leadership role and a crucial part in our work to develop and deliver pathway performance around the world.
Talent Pathway iD
Created by world leading sports scientists working in performance pathway research. The team have developed ground-breaking software that finally allows the analysis of all data and their interactions collectively and immediately. Use of the software means athletes and coaches get detailed information about which areas have the greatest impact on talent development and performance. Furthermore the information is provided in real time and is completely bespoke to the athlete or sport allowing extremely in depth learning on which to base development strategies. More importantly, the Talent Pathway iD technology is not limited to only predicting performance at a single point in time but can be used to predict any variable of interest on an ongoing basis.
Robin McCammon, Chair of Talent Pathway iD (TPiD)
Images
For images, please email Lou at Talent Pathway iD, lou@talent-pathway.co.uk,
Contact Details: Talent Pathway iD
For further details, images and interview requests for TPiD, please contact: Lou Lawrence, at TPiD : Email:lou@talent-pathway.co.uk
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